CPU - I was initially going to purchase an i5 but Intel retail edge holiday deal came at the perfect time.
CPU Cooler - I really admire Corsair's craftsmanship so this was a no brainer. Close second: NZXT Kraken.
Mobo - I decided to go with the MSI's Z97 Gaming 7 mobo simply because their marketing tactic sucked me in. I admire Asus and was about to purchase one of their Z97 motherboards however my next build will most likely have a Gigabyte motherboard simply because I feel that they offer the most features for the price.
Memory - Nothing to really add about the RAM. Seems stable and built great.
Storage - Great little SSD for the price. I only have the OS and necessary utility files installed to keep it nice and snappy. The only game installed here is Skryim and the map loading time is out of this world fast.
Storage 2 - Western Digital is great. I have a WD green for all my random files. I converted this from an external storage device.
Storage 3 - Again, Western Digital is the way to go for me. This WD blue is designated just for game files. If this drive fails, oh well. Repurchase and re download.
Video Card - I was debating on EVGA and MSI. There's something about MSI that lets me connect with them as a gamer but EVGA stole my heart with the sleek look of their GTX 970. I bought two of them! I also purchased the back plates for both cards just to keep them looking clean. Apparently they are said to keep the GPU's 3 degrees cooler but I haven't used them without the back plate in order to confirm this.
Case - As mentioned before, Corsair = no brainer. I absolutely love the look of this case. I only wish it had one more drive bay. I also had a problem with the back panel clearance. I had a tough time getting it to close nicely after I swore up and down that my routing was golden for my first build. I'm sure there is enough space for routing cables and I will instead chalk my issue up to a lack of experience.
PSU - I first purchased the Rosewill Capstone 650w PSU however I get a great discount with Corsair and decided to purchase their 850 platinum grade PSU for the same price. This may be why my computer is quieter then expected as the fan-less design doesn't kick on until the system reaches 200W or higher. DONT SKIMP ON THE PSU. Probably my best upgrade of the entire build.
Blue Ray - It does exactly what it was designed to do. Is anyone even reading this part?
OS - Not a fan of Windows 8 but 8.1 is the closest thing to the comfort of Windows 7. Its growing on me.
Monitor - GREAT MONITOR! I went a bit overkill with the 1ms response time and 144Mhz refresh rate as this is mainly for competitive play but the build quality is amazing. I love the transport handle and awesome protective cover. I knew once I opened the box that I had made the right decision. However, if I were to game in 1440p resolution, I would go with Asus as the cost is nearly the same as this 1080p monitor.
Chassis Fans - I never researched any fans since my discount was too good to pass up. Half off all fans? Yes please! Not sure if it would have mattered since you can probably tell that I favor Corsair.
Fan Controller - This thing is pretty neat. I'm still learning how to use it and cannot provide any insight on its functionality.
Keyboard - Expensive keyboard but you get what you pay for. Custom keyboard LED layout with numerous profiles, excellent mechanical keys, macros and a sturdy cord just to name a few. I wanted all Razer gear so that I can control all my peripherals from the single software.
Mouse - I love MMO's and this mouse is a beauty. I love the number pad that's made readily available next to your thumb. My only complaint: I don't hold the mouse close enough to align my thumb with the top row (1,2,3). My thumb lines up to the 4,5,6 row. I think I hold the mouse with a combination of claw and grip style.
Headphones - Excellent sound quality. I haven't heard any issues yet however I am no sound expert. Sounds great with BF4!
Final thoughts - Prices are not accurate. I have quite a bit of discounts that were applied from Corsair and Intel. I believe the total system cost minus peripherals was around $1,500. I run any and all games under max/ultra settings without causing any stress to the system. I have not overclocked anything. I don't think I have dropped below 100FPS during any of the games I've played. The only two games that seem to get my fan running at a higher RPM is Assassin's Creed Unity and Battlefield 4. Even then its only a light hum even with all the graphical goodies maxed out and enabled. I even set the BF4 bar to 200% and this rig dealt with it like a champ. I'm in love.